BUSINESS PLAN

A. : “Would you tell me, please, which way I ought to go from here?”

T.C. : “That depends a good deal on where you want to get to,”

A. : “I don’t much care where”

T.C. : “Then it doesn’t matter which way you go”

Alice to The Cat, at the most known fork in history of literature

Alice in wonderland by Lewis Carrol